Market Research
Market Research
Through Marketing Research, QQ helps organizations to better understand their target audiences, competitors, and industry trends. QQ is excited to use these insights to help your organization make data-driven decisions, identify opportunities in different markets, and create effective strategies to meet your audiences’ needs.
Unlock insights, understand your audience, and make data-driven decisions!
Unlock insights, understand your audience, and make data-driven decisions!
“Your solid technical expertise to implement this kind of work is unquestionable. But it is … the individualized, tailored support that makes your team particularly unique.”
Luis Velez
Former Program and Evaluation Officer
W. K. Kellogg Foundation
Market Research
Our highly experienced team delivers comprehensive research services, including:
Brand Perception Studies
Concept Testing and Development
Consumer Insights and Segmentation
Customer Satisfaction/Loyalty Research
Focus Groups and Interviews
Market Sizing and Forecasting
Surveys and Polling
Work Example
Urban League of Broward County
Audience Insights That Drive Smarter, Targeted Campaigns
QQ partnered with the Urban League of Broward County and the Florida Department of Health to conduct a series of in-depth focus groups and a marketing study with Black women in Broward County, FL, a community disproportionately affected by HIV. By exploring awareness, perceptions, and barriers to PrEP use, participants offered crucial insights to shape more effective outreach. Our data-driven recommendations empowered the Urban League to develop targeted, culturally relevant marketing strategies to increase PrEP engagement. The project equipped community leaders with actionable tools to address health disparities and improve prevention efforts.
Transformational Ideas
Ready to Work with Us?
Partner with QQ and experience excellence beyond expectations. We hold ourselves to the highest standards, constantly refining our approach to deliver innovative, data-driven solutions. Our team of expert designers, researchers, and strategists work collaboratively to turn ideas into powerful strategies, compelling designs, and transformative experiences. Whether you need research-driven insights, strategic business solutions, or creative communication services, we’re here to help you achieve lasting impact. Let’s build something exceptional together!
